Job Details

Our client is a global leader known for producing high-quality, innovative hand tools and accessories trusted by tradespeople across Australia and around the world. With bold branding, a loyal community, and a commitment to quality is looking for a talented and driven Social Media Manager to take their digital presence to the next level.

This is an exciting opportunity for a hands-on, creative marketer who loves storytelling, building communities, and driving engagement. You’ll be the voice of the brand online; managing content, campaigns, and collaborations that inspire and connect with the trade audience.

Key Responsibilities

• Develop and execute social media strategy across platforms including Instagram, Facebook, LinkedIn, TikTok, and YouTube.
• Create engaging, on-brand content that showcases products, celebrates tradespeople, and grows the community.
• Plan and manage content calendars, paid campaigns, and partnerships with influencers and brand ambassadors.
• Analyse performance metrics to track engagement, reach, and ROI  and use insights to continually refine strategy.
• Collaborate closely with Marketing, Product, and Sales teams to align social media initiatives with wider business goals.
• Stay ahead of trends, platforms, and creative best practices in social and digital marketing.

What You’ll Bring

• 1+ years’ experience in social media management, content creation, or digital marketing (ideally within a brand or agency environment).
• Strong creative flair with the ability to tell stories visually and verbally.
• Excellent understanding of social media platforms, analytics, and paid advertising tools.
• A proactive attitude. You are hands-on, adaptable, and not afraid to experiment with new ideas.
• Exceptional communication and collaboration skills.
• A genuine interest in the hardware, trades, tools, or construction industry is a big plus!

You’ll join a passionate team that values creativity, innovation, and authenticity. This is your chance to shape the voice of an iconic brand, connect with a vibrant community, and make a real impact in an industry that builds the world around us.

If you’re ready to combine strategic thinking with creative execution and tell stories that inspire hard-working people every day we’d love to hear from you. For a confidential discussion, please contact Lindsey at lindsey@pacevic.com.au.

Pace (VIC) Pty Ltd are the experts in Manufacturing & Technical Operations, Procurement, Sales & Customer Service, and Supply Chain & Logistics. Founded in 1990, we have over 30 years of proven success connecting great people with forward-thinking businesses.